Rosalind Resnick, a former business and computer journalist who built her internet marketing company, NetCreations, Inc., from a two-person home based startup to a public company that generated $58 million in sales, is the founder and CEO of Axxess Business Centers, Inc., the leader in strategic consulting, business plan development and outsourced financial and marketing services for startups and emerging businesses.
She co-founded NetCreations in March 1995 and served as the company's CEO and president until December 2001, pioneering the concept of 100 percent opt-in email marketing in 1996 and spearheading the company's successful IPO in 1999. Rosalind also hosted AOL's NetGirl Forum, one of the internet's most popular online dating services, from 1995 to 1996.
In 1994, Rosalind co-authored The Internet Business Guide and, from 1994 to 1997, served as the editor and publisher of "Interactive Publishing Alert," a semimonthly newsletter tracking trends and developments in online publishing and advertising.
Rosalind began her career in the newspaper industry in 1980 at the Baltimore Sun and worked as a business writer at the Miami Herald from 1984 to 1989. Rosalind received BA and MA degrees in history from Johns Hopkins University and makes her home in New York City with her two daughters. She also serves on the board of Do Something, Inc., a New York City-based not-for-profit organization that empowers young people to change their world.
Articles by Rosalind Resnick:
How to Fire a Member of Your Family
Handle it professionally to avoid hurt feelings and potential litigation.
Should You Go Into Business With Your Parents?
Weigh the circumstances carefully before embarking on a venture that could cause a family rift.
Getting a Better Rate
Need a lower interest rate? Present your bank with a competing offer.
Smart Moves
Check out these wise ways to benefit from today's low interest rates--without hurting tomorrow.
Accepting Startup Funds from a Co-Worker
It's a tricky situation, so be sure your colleague knows what he or she is getting into if you choose this route.