Lynn has 25 years' experience in integrated branding, marketing and business consulting, and was an early contributors to branding theory. She co-founded Parker LePla, an integrated brand and marketing communications consultancy, with Joe LePla in 1994 and has since grown it into a multimillion-dollar agency serving national and international clients in a variety of industries with a specialization in high technology and health care. Clients have included Community Transit, Microsoft, Tacoma Art Museum, Apple Computer, Hewlett Packard, Tektronix, Newhall Land, Corel, Avanade, Washington State, Group Health Cooperative, Philips Medical Systems, and Shurgard Self Storage.

In the early 1990s, in conjunction with Joe LePla, Lynn created the concepts behind integrated branding. She co-authored the best selling Integrated Branding: Becoming Brand Driven Through Companywide Action and Brand Driven: The Route to Integrated Branding Through Great Leadership. Lynn is also an award-winning copywriter and author of The Reluctant Entrepreneur.

Prior to Parker LePla, Lynn was creative strategies director at Floathe Johnson, a full-service advertising agency in Kirkland, Wash., where she developed brand and marketing programs for clients from start-ups to the Fortune 500. She has also held positions at Regis Mckenna, launching many of the early Macintosh Computers for client Apple Computer, and was a business reporter at three newspapers, including the San Jose Mercury News.

Lynn strongly supports giving back to the community. She serves on the advisory board and marketing committee of the Pomegranate Center. She serves on the boards of Simple Measures and the Entrepreneurs' Organization of Seattle, and is a mentor to students in the University of Washington MBA program. She is a past recipient of the 40 Under 40 competition sponsored by the Puget Sound Business Journal.