Margie Zable Fisher is the author of the Do-It-Yourself Public Relations Kit and president of Zable Fisher Public Relations. She has helped hundreds of professionals, business owners and managers achieve positive results through her Do-It-Yourself PR workshops and materials as well as working with her and her team.
Margie and her team have helped clients land local and national publicity placements, including those on USA Today, The Wall Street Journal, The New York Times, the Today show, Good Morning America, Oprah, CNN, CNBC and many others.
She is the editor and publisher of the weekly "PRactical PR" newsletter. The newsletter is filled with free publicity opportunities, tips and ideas that show you how to use PR to grow your business. She also writes and publishes the "PRactical PR" blog.
Margie has a degree in finance from the Boston College School of Management and a master's in Business Administration from Florida Atlantic University. She is also a certified coach and a certified toastmaster.
Margie and her husband, David, live with their daughter Zoe in their home in Boca Raton, Florida. When she's not working, Margie enjoys spending time with her daughter and husband and working out at the gym. A speed-reader, she reads four newspapers a day, 20 magazines per month and several books per month.
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More from Margie Zable Fisher:
Get Margie's free PRactical P.R. newsletter, filled with free publicity opportunities, tips and ideas that show you how to use PR to grow your business. As a bonus, you'll also receive Margie's free special report, "Top 10 Publicity Ideas That Will Grow Your Business."
Get a free chapter of Margie's Do-It-Yourself Public Relations Kit
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Articles by Margie Zable Fisher:
Using a Ghostwriter
They can be your secret weapon in writing a book.
Have Book Proposal, Need Platform
A platform lets a publisher know you have a ready audience for your message.
You Can Get Celebrity Endorsements
If a media darling likes your product, you're on your way to a free endorsement.
Testimonials Can Boost Sales
The best examples include concrete results, emotional language and special benefits.
Make Editorial Calendars Work for You
Find out in advance what topics magazines plan to cover, and pitch your stories accordingly.